Mentreply is a social media automation platform that helps businesses manage customer comments and conversations on Facebook and Instagram. Designed for online sellers, live-commerce businesses, advertising pages, and agencies, it automates common tasks so teams can respond promptly without constantly monitoring their pages.

The platform can reply to Facebook comments around the clock, send commenters a message through Messenger, and hide comments automatically. Businesses can configure responses for specific keywords, hashtags, or selected posts, and set the page to publish a first comment on new posts with a link or promotion. For eligible professional Instagram accounts linked to a Facebook page, Mentreply can also reply to comments, send direct messages, and hide comments.

Users connect their Facebook pages, choose response settings, and let the system run; setup is described as taking about ten minutes, with no IT team required. The service supports unlimited pages, offers Telegram alerts for pending inbox messages, and provides subscription plans with different daily comment limits.