Gustavo Borges Methodology

Metodologia Gustavo Borges (MGB) is a Brazilian swimming education and business-support brand founded around a teaching system endorsed by Olympic medalist Gustavo Borges. With 20 years in the market, its methodology is used by more than 400 licensed swimming schools and academies, serving over 200,000 students. MGB helps aquatic businesses improve teaching quality, student retention and revenue through a combination of pedagogy, staff development and operational guidance.

Its services include a structured curriculum with clear learning levels, exclusive teaching materials and assessments, and ongoing training for instructors, coordinators and commercial teams. MGB also advises schools on pricing, membership plans, marketing campaigns, customer retention and pool-space scheduling. Its management platform supports class organization, academic calendars and student-performance tracking. Schools receive guidance from initial business assessment and implementation through continued support, with a dedicated team of more than 40 specialists. MGB also helps swimmers locate participating schools offering lessons based on its methodology.