Metup is an Ad Tech Company that has been operating in the digital market since its foundation in 2013. They began their journey with the launch of their editorial brand, Velvet Network, in the same year. Since 2014, Metup has expanded its services to include image management, web reputation, communication, and online advertising for prominent personalities and market-leading companies across various sectors.

In 2018, Metup acquired exclusive ownership of the LSA technology, which uses semantic correlation, and introduced Epeex, a Native Advertising platform that has gained significant recognition in the market. The following year, they took a major step forward by creating E-Volution DSP and SSP, completing their in-house full-stack technology. Today, Metup's full-stack technology allows them to successfully manage, monitor, and intervene in every aspect of the digital marketing process.

They excel in strategizing and delivering valuable solutions to their clients and partners. With their headquarters located in Rome, Metup is committed to providing specific and specialized services at every stage of the online marketing process