Mimi Holliday

Mimi Holliday is a luxury lingerie brand with a playful, charming and confident style. Its collections bring together colourful designs, delicate lace and considered cuts, balancing a sexy, sweet aesthetic with everyday wearability. The brand’s range includes bras in several styles, such as comfort, high-apex, non-padded, padded, push-up and triangle designs, alongside knickers, briefs, thongs, boyshorts, hipsters and suspenders.

Product listings feature collections including Amour Naturel, Amour d’Ivoire, Charme du Charbon, Fuchsia Fever, La Soirée and Orange Crush, with options in a range of colours and sizes. Mimi Holliday describes its bras as loved for their fit and comfort, and says they are crafted using silk and lace. The brand also presents itself as offering nightwear and swimwear, with swimwear included in its shopping navigation.

Its online store provides product browsing, size-chart information, delivery and returns details, and customer support. With its distinctive palette and luxurious materials, Mimi Holliday offers lingerie designed to add a touch of everyday indulgence