Unclaimed brand
Magasin et boutique en ligne pour bébés et enfants. Vêtements tendance, déco, jeux et liste de naissance. Concept stores à Bruxelles et Erpent.
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Hex Code
Color name
RGB
HSL
CMYK
#FAF9F4
Spring Wood
250, 249, 244
50, 37, 97
0, 0, 2, 2
#5C3F39
Congo Brown
92, 63, 57
10, 23, 29
0, 32, 38, 64
Mini’On is a Belgian baby and children’s retailer offering an online shop and concept stores in Brussels and Erpent. Its selection brings together clothing, nursery essentials, toys and lifestyle products for babies, children and families, with a focus on considered, stylish choices for the early years. The clothing range includes outfits, knitwear, sleepwear, shoes, socks and accessories, alongside seasonal collections and discounted items.
For play and development, Mini’On sells wooden toys, puzzles, board games, dolls, soft toys, books, creative activities and bicycles. Its nursery and home categories cover beds, mattresses, sleeping bags, décor, changing equipment, feeding accessories, bath products and baby monitors. Families can also shop for strollers, car seats, baby carriers, travel accessories, stationery, gifts and products for parents.
Mini’On offers birth-list services to help families prepare for a new arrival, as well as gift cards and European delivery. Customers can visit its Erpent store, which spans more than 200 square metres, for collections and advice
Brand industry
E-commerce and Shopping
Company type
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Year founded
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Company size
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Multi-brand baby boutiques
Baby birth-list services
Baby and children’s clothing retail
Developmental toys and wooden toys
Nursery and feeding products
How do I download the Minionbabystore logo?
The Minionbabystore logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What does Minionbabystore's branding look like?
The Mini’On wordmark is a lowercase, slender “mini’on” logotype with a small handwritten-style “baby store” signature beneath it. Its visual identity combines delicate high-contrast lettering with restrained black and warm ivory, beige, and taupe, using airy layouts, fine rules, understated icons, and softly lit lifestyle photography of babies and children in natural settings.
What are Minionbabystore's brand colors?
The Minionbabystore color palette uses the hex codes #FAF9F4 and #5C3F39.
The Minionbabystore name, logos and brand assets are trademarks of Minionbabystore and its affiliates. Brandfetch isn't affiliated with or endorsed by Minionbabystore. Their use is subject to Minionbabystore's brand guidelines.