Unclaimed brand
「ちょうどいいけど、ちょっと違う服」を買うならココ。センス良くリラックスした毎日を過ごしたい。 明日への一歩をゆる～く自分らしく踏み出したい。 そんなあなたに、ブランド設立16年の実績のあるMinoriTY（マイノリティ）。 多くの人たちが少しでもストレスから解放され、ほっとひと息つける・気持ちが軽くなる生き方・ 装い・ライフスタイルを見つけられるブランドでありたいと願っています。
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Hex Code
Color name
RGB
HSL
CMYK
#00D9F4
Bright Turquoise
0, 217, 244
187, 100, 48
100, 11, 0, 4
#5AE6F8
Malibu
90, 230, 248
187, 92, 66
64, 7, 0, 3
#444444
Tundora
68, 68, 68
0, 0, 27
0, 0, 0, 73
MinoriTY (Minority) is a Japanese fashion brand and online shop offering contemporary clothing designed for relaxed, individual everyday style. With 16 years of experience, the brand aims to help people feel less constrained by stress and find clothing and lifestyles that bring ease and confidence. Its look combines current fashion with genderless designs, encouraging customers to dress in ways that feel comfortable and true to themselves.
The collection includes tops, knitwear, shirts, trousers, outerwear, cardigans, sweatshirts, and coordinated sets. Featured styles range from oversized and loose-fitting pieces to tailored trousers, textured knits, and seasonal jackets. MinoriTY also offers fashion accessories, with a dedicated shop for small items. Customers can browse new arrivals, popular products, and restocked favorites through its online store.
Alongside its product selection, the brand publishes styling and shopping guides, including advice on choosing sweaters, building outfits with simple clothing, and selecting seasonal outerwear. MinoriTY presents fashion as an accessible way to enjoy a relaxed, expressive daily life.
Brand industry
Lifestyle
Company type
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Year founded
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Company size
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How do I download the MinoriTY logo?
The MinoriTY logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are MinoriTY's brand colors?
The MinoriTY color palette uses the hex codes #00D9F4, #5AE6F8 and #444444.
The MinoriTY name, logos and brand assets are trademarks of MinoriTY and its affiliates. Brandfetch isn't affiliated with or endorsed by MinoriTY. Their use is subject to MinoriTY's brand guidelines.
