Estel Holding is an exclusive distributor of selective perfumery, niche skincare, and makeup in Georgia and CIS countries. As part of the Esterk Group Holding, Estel Holding has been a key player in the luxury beauty industry since its establishment in 1994. With over 28 years of experience, Esterk Group Holding has become a leading company, owning 30 multi- and mono-brand boutiques, an online store, and various real estate and professional logistics services.

Estel Holding prides itself on bringing niche luxury brands to Georgia, making them more accessible than ever before. Their portfolio includes a wide range of popular and niche perfumes, with the belief that "BEAUTY IS ONE OF WOMEN'S MOST FASCINATING WEAPONS." Estel Holding is dedicated to providing exceptional products and outstanding customer service. They also offer full PR and marketing support to their partners.

Explore Estel Holding's extensive collection of luxurious brands and find your perfect scent or skincare solution. Stay updated with their new features, updates, and big discounts by subscribing to their newsletter. Experience the world of luxury beauty with Estel Holding - where beauty truly meets excellence.