Unclaimed brand
Discover General Mills, a global food company building trusted brands, supporting communities and making food the world loves. Explore our story.
Liking this brand profile? Share this page
Hex Code
Color name
RGB
HSL
CMYK
#0655A4
Endeavour
6, 85, 164
210, 93, 33
96, 48, 0, 36
#D1CE53
Tacha
209, 206, 83
59, 58, 57
0, 1, 60, 18
#444444
Tundora
68, 68, 68
0, 0, 27
0, 0, 0, 73
General Mills is a global food company with a history spanning more than 160 years. It makes food for people and pets, offering more than 100 trusted brands in over 100 countries. Its portfolio includes familiar names such as Cheerios, Blue Buffalo, Betty Crocker, Pillsbury, Old El Paso and Nature Valley, serving a range of everyday occasions and preferences. The company says it focuses on taste, quality and value, while caring about how food is made—from the way ingredients are grown by farmers to the care involved in bringing products into people’s homes.
General Mills also shares information about its food, ingredients and production processes, including guidance on allergen labeling and GMO ingredients. Its website features company and brand news, recipes and seasonal food ideas, along with product-location tools and consumer support. The company highlights its community involvement and workplace culture, and provides information for career seekers, investors and foodservice partners.
Brand industry
Food and Drink
Company type
Suggest company type
Year founded
Suggest founded year
Company size
Suggest company size
How do I download the General Mills logo?
The General Mills logo comes in two versions: a logo and an icon. Download as SVG or transparent PNG.
What are General Mills' brand colors?
The General Mills color palette uses the hex codes #0655A4, #D1CE53 and #444444.
The General Mills name, logos and brand assets are trademarks of General Mills and its affiliates. Brandfetch isn't affiliated with or endorsed by General Mills. Their use is subject to General Mills's brand guidelines.