Founded in 1964 by Italian race car driver Gianpiero Moretti, MOMO has established itself as a premier brand in the motorsport industry, originally gaining acclaim for its innovative custom steering wheels designed specifically for high-performance racing. The first MOMO steering wheel, known for its superior grip, quickly gained popularity among racing teams, including a notable recognition from Ferrari's Formula One driver John Surtees, who won the world championship in 1964 using the steering wheel. As MOMO expanded beyond racing, it began producing high-quality wheels and accessories for street cars, earning contracts with prestigious manufacturers such as Rolls-Royce, Ferrari, and Porsche.

MOMO’s offerings now include an extensive range of products, from racing and street steering wheels to driver safety equipment like seats and harnesses. With a commitment to Italian style, quality craftsmanship, and technological innovation, MOMO continues to be a driving force in enhancing the driving experience for motorsport enthusiasts and everyday drivers alike.