Shares is the premier online resource for private investors, catering to tens of thousands of individuals managing their own finances. Established in 1999, the brand publishes a weekly digital magazine every Thursday and offers daily online commentary on stocks, funds, investment trusts, ETFs, ISAs, SIPPs, savings, and personal finance. Shares prides itself on its easy-to-read style and in-depth analysis, offering comprehensive coverage of all the companies on the UK stock market, including large, mid, and small cap stocks on both London's Main Market and AIM. Additionally, Shares covers foreign stock markets and provides invaluable information on initial public offerings (IPOs) for UK stock market floats.

In addition to stock market coverage, Shares delves into funds and investment trusts, featuring interviews with fund managers and highlighting products that provide exposure to various companies, geographies, and income-generating assets. Subscribers to the digital magazine also gain free access to a wide range of tools and services, including live share prices, charts, and financial information on companies, to support informed investment decisions. Whether readers are looking for high-yielding stocks or funds, advice on building a diversified investment portfolio, or managing their investments across different financial vehicles, Shares offers insightful articles and ideas for filling their portfolio.