Monster Army
@monsterarmy.com
The Monster Army is Monster Energy's athlete development program that supports athletes in moto, bmx, mtb, skate, surf, snow, and ski.
Monster Army's Company Logos
Monster Army's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
#0189BB
Bondi Blue
1, 137, 187
196, 99, 37
99, 27, 0, 27
#EEEEEE
Gallery
238, 238, 238
0, 0, 93
0, 0, 0, 7
About Monster Army
**Brand Description: Monster Army**
The Monster Army is an athlete development program under Monster Energy, primarily catering to young talents aged 13-21 in extreme sports including motocross, BMX, mountain biking, skateboarding, surfing, snowboarding, and skiing. Currently, the program is not accepting new applications, but aspiring athletes can register as reserves, which prepares them for future opportunities within the brand.
The Monster Army aims to elevate athletes to professional levels, providing diverse support such as cash awards through the Paid 2 Podium initiative, which rewards performance. Athletes also gain exposure through Monster's extensive social media channels, allowing them to build their personal brands. Furthermore, participants receive guidance from expert team managers, assisting them in honing their skills and potentially joining the pro ranks alongside successful alumni.
Ranked athletes enjoy access to an exclusive store featuring Monster Energy products and official gear, ensuring they are well-equipped for competitions and events. The Monster Army is set to re-open for applications in fall 2025, offering a pathway for young athletes to pursue their dreams.
Brand industry
Sports
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