Motovelo is a premier electric bicycle specialty store that began its journey in December 2011 in Daikanyama, Shibuya, and has since expanded to seven locations. The brand is dedicated to enhancing lifestyles through electric assist bicycles, offering a diverse range of models, including urban and sporty e-bikes.

At Motovelo, customers can explore a rich selection of demonstration bikes, allowing them to test ride and experience the benefits firsthand before making a purchase. The store prides itself on being accessible to all cyclists, regardless of their expertise, by minimizing technical jargon during the buying process.

Motovelo also provides lifelong free maintenance for electric bicycles purchased from their stores, ensuring customers have peace of mind with expert staff on hand. Additionally, each purchase includes a complimentary original insurance policy to further support customers on their cycling journeys. By combining stylish designs with exceptional service, Motovelo is redefining cycling experiences for enthusiasts and newcomers alike.