Multicedi

Founded in 1993, Multicedi is an Italian company specializing in organized retail and grocery distribution. Based in Pastorano, in the province of Caserta, it has grown into a major player in central and southern Italy, with a network of more than 500 stores. Its retail banners include Decò and Dodecà, while Adhoc serves the cash-and-carry market.

The group supports its stores through a central distribution center and dedicated facilities for fresh, frozen and fruit-and-vegetable products. Its offering includes grocery products and private-label ranges, alongside services for affiliated retailers, suppliers and business partners. Through a partnership with METRO Italia, Adhoc stores also offer more than 1,800 METRO-branded products to support hospitality and food-service businesses in Campania and Molise.

Multicedi’s activities extend beyond distribution to include digital customer initiatives, such as Dodecà Pass, a loyalty program designed to reward shopping and support the Banco Alimentare. With a strong presence in Campania and an expanding regional network, the company combines retail operations, logistics and partnerships to serve shoppers, affiliates and the wider food-service sector