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Hex Code
Color name
RGB
HSL
CMYK
#2ABBE8
Picton Blue
42, 187, 232
194, 81, 54
82, 19, 0, 9
#F2A491
Tacao
242, 164, 145
12, 79, 76
0, 32, 40, 5
#8E4113
Korma
142, 65, 19
22, 76, 32
0, 54, 87, 44
Lazada Group, established in 2012, is recognized as Southeast Asia's leading eCommerce platform, operating across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba, Lazada combines advanced technology, comprehensive logistics, and secure payment solutions to redefine the online shopping experience. With a goal to service 300 million customers by 2030, Lazada offers an extensive range of products through its innovative retail solutions.
The platform features LazMall, Southeast Asiaβs largest virtual mall, which connects shoppers to over 32,000 international and local brands, ensuring 100% product authenticity and fast delivery. Additionally, Lazada Marketplace provides an inclusive platform for retailers, facilitating access to millions of customers while offering robust support and marketing analytics across 18 product categories, including health & beauty, fashion, and home essentials.
Emphasizing cross-border commerce, Lazada also introduces Southeast Asian brands to international markets, leveraging Alibaba's logistics capabilities to deliver products swiftly. Ultimately, Lazada is dedicated to enhancing the digital shopping landscape in the region.
Brand industry
E-commerce and Shopping
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