› Musttela
@musttela.com
IRATI OTXOA Nada especialmente bien, nada especialmente mal. Periodismo · Imagen · Tecnología Explorar archivo ›_ scroll Proyectos destacados LLMs — Meta Gatekeeping Paper Investigación sobre modelos de lenguaje y su papel como “meta-gatekeepers”. Analiza sesgos, narrativa emergente y los desafíos éticos que plantean. Covered — campaña europea Diseño Campaña visual para preservativos veganos, sin
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#0000AA
Dark Blue
0, 0, 170
240, 100, 33
100, 100, 0, 33
#32373C
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17, 8, 0, 76
#EDD461
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237, 212, 97
49, 80, 65
0, 11, 59, 7
About › Musttela
Irati Otxoa is a creative professional whose work brings together journalism, visual communication and technology. Her portfolio presents a varied practice focused on research, design, photography and interviewing, with projects exploring contemporary culture, human rights and emerging digital challenges. In “LLMs — Meta Gatekeeping Paper,” she examines how language models act as “meta-gatekeepers,” considering bias, emerging narratives and ethical concerns.
Her design work includes Covered, a European campaign for vegan condoms made without latex or animal cruelty, developed through visual identity, packaging and advertising pieces with a colorful, conceptual style. In photography, ETIKASI — Memory and Peace documents journeys, meetings and places connected to human rights, coexistence and collective memory. Otxoa’s journalism is also represented by an in-depth conversation with Miguel Noguera about his ULTRASHOW, drawing, performance and contemporary digital culture.
The site serves as a portfolio and archive of her work, with information about her background and ways to get in touch, including LinkedIn, WhatsApp and email. Across different formats, her projects connect thoughtful inquiry with accessible visual storytelling
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