HAM (Hochschule für angewandtes Management) is a private, state-recognized university that offers maximum flexibility and high academic excellence through its semi-virtual study concept. Whether you choose to study established classics like business administration, business psychology, or sports management, or pursue a future as an industry expert in esports management, football management, or fashion management, the choice is yours. You can study flexibly alongside a full-time job or as a working student, applying the acquired knowledge directly in practical settings.

Learn from real managers, CEOs, and entrepreneurs who provide valuable expert tips and exciting real-life case studies to prepare you for your professional career. HAM offers over 50 study programs in 11 fields of study, including bachelor's and master's degrees in fashion, football, esports, digitalization, construction and real estate management, media, public administration, psychology and economics, technology and sustainability, and more. With HAM, you can gain the decisive edge in the job market!