MyfugoApp is a brand that aims to revolutionize the agricultural sector in East Africa through digitization and value chain optimization. Founded in July 2018, Myfugo's mission is to improve the productivity and profitability of smallholder dairy farmers by providing them with access to low-cost loans for procuring new hybrid cows. Additionally, Myfugo utilizes IoT sensor technology to provide farmers with valuable data on animal health, behavior, and reproductive management.

By leveraging technology, Myfugo empowers farmers to make informed decisions that enhance productivity and profitability. With a vision to become the ultimate value chain aggregator and a one-stop enterprise solution for Africa's livestock sector, Myfugo is committed to removing traditional inefficiencies and optimizing processes. They operate in various regions, including Nyanza, Western, and Rift Valley in Kenya.

Myfugo's core values of trust, reliability, and passion underscore their dedication to improving the livelihoods of dairy farmers. Through their innovative approach and commitment to financial inclusion, Myfugo is transforming the agricultural landscape in East Africa, paving the way for a more prosperous and sustainable future