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Hex Code
Color name
RGB
HSL
CMYK
#FFB916
My Sin
255, 185, 22
42, 100, 54
0, 27, 91, 0
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
**Lazada Group** is Southeast Asia's premier eCommerce platform, launched in 2012 and operational across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As part of Alibaba Group, Lazada leverages cutting-edge technology, logistics, and payment systems to offer a seamless shopping experience. The platform features **LazMall**, the largest virtual mall in the region, connecting shoppers with over 32,000 trusted international and local brands, ensuring product authenticity and swift deliveries, complemented by a generous return policy.
Additionally, **Lazada Marketplace** facilitates retailers in reaching millions of consumers, providing essential services such as secure payment options, customer care, and marketing analytics across 18 product categories, including fashion, health & beauty, and electronics. Its **cross-border initiative** brings international brands to Southeast Asian customers while promoting local enterprises globally, showcasing a diverse range of products. With a commitment to innovation, Lazada aims to redefine retail by enhancing accessibility and convenience for all consumers in the rapidly evolving eCommerce landscape.
Brand industry
E-commerce and Shopping
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