NaRaYa
@naraya.com
NaRaYa is Thailand's #1 Handbag and Accessories Brand! (Source: Ipsos Marketing, 800 samples in Thailand) Today, NaRaYa products are purchased, shared, gifted, and used by tens of millions of visitors to Thailand each year. History of the Company: NaRaYa (Narai Intertrade Co,.Ltd.) was established in 1989, by Mr. Vassilios and his wife, Ms. Wasna Roongsaenthong, with a registered capital of one million baht. With Mr. Vassilios' background knowledge, they commenced a business of electronic apparatuses and mechanical gadget trading. After flourishing for a period of time, their business encountered problems deriving from a lack of product availability. Mr. Vassilios’ response was to initiate a new business of textile products and accessories. In 1993, a new factory was established, employing 15 staff members, who operated 15 sewing machines. The manufactured products were then sold in a small two-square meter retail store in Narai Phand. Since then, business has flourished and NaRaYa’s growth has been rapid. Today, we are a fully integrated manufacturer, distributor, and retailer of our brands. We have a workforce across 5 wholly owned factories in Thailand, over 3,000 employees, and a cooperation with more than 4,000 makers in the Thailand countryside to produce our high-quality products. NaRaYa has grown to become one of the most well-known Thai brands, with over 18 branches worldwide. NaRaYa has proven that even a small local business can evolve to become a large and successful one, in both domestic Thailand, as well as, in international markets. As of 2022, NaRaYa has established four sub-brands, which include: ●NaRaYa Silk: Designed clothing and bags made from silk ●LaLaMa: Bohemian style clothing and bags ●NaRaYa Tea Room: Specialty tea shop and light refreshments ●Darivari: Skincare products. Come join us for an exciting career in brand building, design, e-commerce, marketing, operations, retail, and international expansion.
NaRaYa's Company Logos
NaRaYa's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#FFEA30
Bright Sun
255, 234, 48
54, 100, 59
0, 8, 81, 0
#E7A99D
Tonys Pink
231, 169, 157
10, 61, 76
0, 27, 32, 9
#1E316A
Biscay
30, 49, 106
225, 56, 27
72, 54, 0, 58
About NaRaYa
NaRaYa is a well-known Thai brand that specializes in producing high-quality fashion accessories and home decor items. The company was founded in 1989 by Nalinee and Wichai Srisawat and has since become renowned for its intricate handmade products. Starting as a small family business, NaRaYa has grown significantly over the years and now operates globally.
The company's headquarters are located in Bangkok, Thailand. NaRaYa offers a wide range of products, including handbags, wallets, cosmetic pouches, organizers, jewelry boxes, and home decor items such as cushion covers and curtains. Each product is carefully crafted using premium materials and features unique designs that reflect the heritage and culture of Thailand.
The brand has expanded its operations internationally, with the establishment of flagship stores and boutiques in various countries such as Japan, South Korea, Singapore, Malaysia, and the United Arab Emirates. NaRaYa has also formed partnerships and collaborations with international retailers, allowing its products to be sold in even more locations worldwide. In terms of its market position, NaRaYa has gained a strong reputation for its exceptional craftsmanship and attention to detail.
The brand's unique blend of traditional Thai aesthetics and modern designs has garnered a dedicated following, making it a popular choice among fashion-conscious consumers. NaRaYa has achieved several milestones and accolades throughout its history. The brand's success can be attributed to its commitment to quality, innovation, and customer satisfaction.
The company has continuously adapted its product lineup to keep up with changing trends, introducing new designs and styles to captivate customers. As of the latest information available, NaRaYa remains a prominent player in the fashion accessories industry. The brand continues to innovate and expand its presence both domestically and internationally, ensuring that it remains at the forefront of the market
Brand industry
E-commerce and Shopping
Company type
Privately Held
Year founded
1989
Company size
5001-10,000 employees
