Lazada

**Lazada Group**

Founded in 2012, Lazada Group is Southeast Asia’s premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. The brand connects millions of consumers through advanced technology, comprehensive logistics, and secure payment solutions. As a flagship of Alibaba Group, Lazada leverages cutting-edge technology to redefine the retail landscape, aiming to serve 300 million customers by 2030.

Lazada offers an extensive product selection through its marketplace, where retailers can quickly access millions of new customers, supported by robust services including secure payment options and customer care. Its flagship feature, **LazMall**, launched in 2018, connects consumers with over 32,000 trusted brands, ensuring authenticity and fast delivery. Additionally, Lazada promotes cross-border shopping, providing access to a diverse range of international brands and products. With a focus on customer experience and innovation, Lazada continues to set the standard for online shopping in the region.