Unclaimed brand
Reduce nature-related risk & unlock new opportunities with the #1 biodiversity monitoring solution
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Hex Code
Color name
RGB
HSL
CMYK
#00FFFF
Cyan / Aqua
0, 255, 255
180, 100, 50
100, 0, 0, 0
#ABDFFE
Anakiwa
171, 223, 254
202, 98, 83
33, 12, 0, 0
#02A960
Green Haze
2, 169, 96
154, 98, 34
99, 0, 43, 34
NatureMetrics is a brand that utilizes nature intelligence to transform the extractives industry. They offer a range of products and services designed to empower businesses and organizations to make the best decisions for nature. Their products include Nature ID, Nature Insights, and Metrics, which are all focused on providing robust biodiversity monitoring and nature performance monitoring.
NatureMetrics also offers services such as Nature Strategy Service and Survey Design Service to help businesses better understand their impact and dependencies on nature. They cater to various sectors, including conservation groups, extractives, renewable energy, financial services, infrastructure, marine, water, nature-based solutions, and food and farming. NatureMetrics has a bold vision to be the number one provider of nature intelligence, enabling the delivery of a nature positive economy.
They have rapidly expanded since their establishment in 2014 and now work with over 500 customers globally. Their cutting-edge technology, including eDNA technology, allows them to unlock nature insights at scales never before achievable. NatureMetrics has a dedicated team of experts in biodiversity science and DNA-based monitoring who continually enhance their understanding of biodiversity through research and development projects.
They are committed to championing women in STEM and have a diverse team of skilled individuals. As a science-based company, NatureMetrics stays at the forefront of emerging DNA-based technologies and collaborates with various organizations and institutions to drive innovation and progress in the field
Brand industry
Science and Education
Company type
Suggest company type
Year founded
Suggest founded year
Company size
11-50 employees
Environmental DNA biodiversity surveys
Bioacoustic bird and bat monitoring
Portfolio nature-risk screening
IFC PS6 biodiversity due diligence
Ecosystem condition assessment
How do I download the NatureMetrics logo?
The NatureMetrics logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What does NatureMetrics' branding look like?
The NatureMetrics wordmark pairs a geometric hexagonal outline containing a connected-node “N” motif with spaced uppercase lettering and the small “MEASURE | REPORT | DISCLOSE” tagline. Its visual system uses restrained charcoal and dark green against white, with clean geometric typography, scientific and nature imagery, and spacious, information-led layouts accented by blue links and highlights.
What are NatureMetrics' brand colors?
The NatureMetrics color palette uses the hex codes #00FFFF, #ABDFFE and #02A960.
The NatureMetrics name, logos and brand assets are trademarks of NatureMetrics and its affiliates. Brandfetch isn't affiliated with or endorsed by NatureMetrics. Their use is subject to NatureMetrics's brand guidelines.
