Naughton & Bird is a niche brand with a rich history that began in retail back in 1952. Today, we thrive in Hong Kong, offering our expertise in e-commerce to brands seeking exceptional advice and strategy for selling online. With our entrepreneurial spirit and smart thinking deeply embedded in our DNA, we work closely with like-minded individuals who share our passion.

Our story is rooted in generations of retailing, starting with a family shop in Leeds, West Yorkshire. Over the years, we have seen our fair share of celebrity PR stunts and even uncovered long-lost footage from the 1950s, adding to the legacy of Naughton & Bird. Now, led by a third-generation grandson, we continue to pursue our love for retail in a slightly different form.

At Naughton & Bird, our fantastic team, led by Managing Consultant Matt Naughton, believes that the people behind a brand are what truly make it shine. Matt's expertise lies in nurturing talent and working with consumer-facing brands. After successfully growing a family-founded retail brand, he brought his e-commerce passion to Hong Kong in 2019.

If you appreciate our way of thinking, we would love to explore how we can assist you. Contact us to discuss your needs and discover the value we can bring to your business.