Unclaimed brand
Visit Navy Pier for events, culture, dining, shopping, and year-round attractions that showcase Chicago’s vibrant lakefront spirit.
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Hex Code
Color name
RGB
HSL
CMYK
#263C79
Astronaut
38, 60, 121
224, 52, 31
69, 50, 0, 53
#45C6EB
Picton Blue
69, 198, 235
193, 81, 60
71, 16, 0, 8
#20202E
Steel Gray
32, 32, 46
240, 18, 15
30, 30, 0, 82
Navy Pier is Chicago's premier waterfront destination and one of the city's top attractions. Whether you're a visitor or a local, Navy Pier offers a plethora of activities and experiences that cater to all interests. From recreation to relaxation, entertainment to education, there's something for everyone here.
For thrill-seekers, Navy Pier boasts exciting rides and games, while culture enthusiasts can explore the various cultural attractions and public art installations. Foodies will delight in the diverse dining options, ranging from authentic Chicago cuisine to international flavors. Additionally, Navy Pier hosts a wide range of events and free programs throughout the year, including fireworks displays, live music, theater performances, and more.
If you're looking to explore the city further, Navy Pier offers tours of Chicago by land, water, or air, allowing you to discover the city's rich history and iconic landmarks. And for those planning a special event or wedding, Navy Pier provides stunning venues and top-notch services to ensure a memorable experience. As a not-for-profit organization, Navy Pier is dedicated to bringing the pier to life with over 245 free public programs each year.
Your support helps maintain this beloved landmark and continues to inspire discovery and wonder for generations to come. Plan your visit to Navy Pier today and experience more than you could ever imagine!
Brand industry
Business and Consumer Services
Company type
Nonprofit
Year founded
Suggest founded year
Company size
51-200 employees
Chicago lakefront attractions
Centennial Wheel rides
Chicago sightseeing cruises
Lakefront cultural programming
Public waterfront events
How do I download the Navy Pier logo?
The Navy Pier logo comes in two versions: a logo and an icon. Download as SVG, transparent PNG or JPEG.
What does Navy Pier's branding look like?
The Navy Pier wordmark uses a distinctive white all-caps serif name paired with a small radiating fireworks-like emblem, often set against dark backgrounds. Its visual identity combines bold, compact display lettering with clean supporting type, vivid cyan accents and deep navy tones, using dramatic lakefront and skyline photography with high-contrast, spacious compositions.
What are Navy Pier's brand colors?
The Navy Pier color palette uses the hex codes #263C79, #45C6EB and #20202E.
The Navy Pier name, logos and brand assets are trademarks of Navy Pier and its affiliates. Brandfetch isn't affiliated with or endorsed by Navy Pier. Their use is subject to Navy Pier's brand guidelines.
