Nayan is a brand that helps global brands achieve direct sales to consumers. With a focus on data-driven, sustainable, and profitable growth, Nayan offers a range of services to support brands in their omnichannel retail strategies. As an omnichannel Retail-as-a-Service partner, Nayan collaborates with leading and emerging brands worldwide to provide them with a direct route to their European consumers, both online and offline.

By leveraging Nayan's expertise, brands can sell more products, more quickly, and with greater customer satisfaction in Europe. This can be achieved through various channels such as the brand site, international marketplaces, and in-store presence. For brands that are based outside the EU, Nayan not only brings its extensive online experience but also offers multilingual and international teams, expertise in all EU countries, and a fiscal representation solution.

Nayan also caters to established brands with a larger omnichannel presence in Europe, assisting them in accelerating their growth and profitability through the Salesforce CDP expert group. By aligning with the values and strategic goals of its clients, Nayan seamlessly integrates its team as an extension of their in-house staff