NBA Top Shot is a digital collectibles platform where fans can own and explore memorable moments from basketball history. The brand offers officially licensed collectibles, including WNBA Moments created in partnership with the WNBA and WNBPA. Collectors can browse the marketplace, purchase packs, and follow scheduled drops featuring current stars, legendary players, rookies, and standout performances.

Products range from individual Moments to themed collections and limited-edition releases, with varying editions and scarcity. Some packs include a chance to discover rare collectibles, such as low-numbered serials and exclusive parallels. NBA Top Shot also offers set challenges that invite collectors to engage with collections and pursue additional rewards, alongside priority access opportunities for eligible holders.

The platform provides tools to explore releases, track what is new, and connect with its collector community. With a focus on officially licensed basketball highlights and digital collecting, NBA Top Shot brings fans a way to discover, collect, and trade iconic on-court moments.