Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a leading player in the region, Lazada connects consumers with a vast array of products and services, aiming to reach 300 million customers by 2030. In 2016, Lazada became the flagship of the Alibaba Group, leveraging their superior technology to enhance customer experience.

Lazada offers several key services, including LazMall, a virtual mall that features over 32,000 leading international and local brands with guarantees on product authenticity and fast delivery. Additionally, Lazada Marketplace empowers retailers by providing access to millions of customers, comprehensive services, and marketing support across 18 product categories. Their cross-border capabilities facilitate easy access to global brands for Southeast Asian consumers, backed by Alibaba’s robust logistics and technology framework. With a focus on secure payments, innovative shopping experiences, and extensive logistics, Lazada is redefining retail in the region.