Neurons is a neuroscience and AI platform that helps brands, advertisers, and agencies evaluate and improve advertising before campaigns launch. Its tools predict how audiences may respond to creative, including what they notice, how engaged they are, and what they are likely to remember. Users can test ads in seconds, analyze individual assets in depth, or assess large numbers of videos at scale.

The platform provides attention heatmaps, behavioral scores, object-level attention tracking, and creative insights linked to campaign goals. It also suggests potential improvements and generates visual examples to help teams explore alternative creative directions. Neurons offers Neurons AI, an API for integration with other platforms, and services tailored to advertisers and agencies. The company says its predictions draw on more than 20 years of neuroscience research and data from 300,000 participants, using eye-tracking, brain-scanning, and machine-learning methods. Neurons also shares research and guidance through its blog, knowledge base, and other resources, and provides case studies and demonstrations for prospective customers.