Unclaimed brand
Swiss distributor of Scarpa, Osprey, ATK, Karpos, Houdini, Smartwool, Darn Tough, ZAG and Hydro Flask.
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Hex Code
Color name
RGB
HSL
CMYK
#E2001A
Monza
226, 0, 26
353, 100, 44
0, 100, 88, 11
#FB5455
Carnation
251, 84, 85
360, 95, 66
0, 67, 66, 2
#24292D
Shark
36, 41, 45
207, 11, 16
20, 9, 0, 82
New Rock SA is a Swiss mountain specialist and distributor of leading outdoor brands, serving the Swiss market since 1978. Based in Manno, the company focuses on high-quality, reliable products featuring technical innovation for life in the mountains. Its portfolio includes ATK, Karpos, Osprey, Darn Tough, Hydro Flask, Houdini, ZAG and Crispi, bringing together equipment and apparel for outdoor activities. New Rock also helps customers find retailers through its shop locator and offers direct consultation for product questions and other requests.
Athletes are an important part of the brand’s approach. New Rock works with mountaineers and other sportspeople who challenge their limits and provide a practical reference for testing products in demanding, competitive environments. The company shares updates about its athletes, brand developments, events and official announcements through its website and social media channels, including Instagram, Facebook and LinkedIn. With a Swiss-based team and a broad selection of outdoor brands, New Rock connects customers and retailers with products designed for mountain experiences.
The New Rock Sport name, logos and brand assets are trademarks of New Rock Sport and its affiliates. Brandfetch isn't affiliated with or endorsed by New Rock Sport. Their use is subject to New Rock Sport's brand guidelines.
