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Hex Code
Color name
RGB
HSL
CMYK
#FACA51
Saffron Mango
250, 202, 81
43, 94, 65
0, 19, 68, 2
#D4C37E
Straw
212, 195, 126
48, 50, 66
0, 8, 41, 17
#AE7E12
Buttered Rum
174, 126, 18
42, 81, 38
0, 28, 90, 32
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, connecting consumers across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Acquired by Alibaba in 2016, Lazada leverages advanced technology and logistics capabilities to deliver an expansive range of products and services to its users.
One of Lazada's key offerings is LazMall, which launched in 2018 and serves as the region's largest virtual mall, featuring over 32,000 verified international and local brands, ensuring 100% product authenticity along with rapid delivery and a customer-friendly return policy. Additionally, the Lazada Marketplace enables retailers to tap into a vast customer base, providing essential services such as secure payment options and marketing analytics. The platform encompasses 18 product categories, including fashion, health & beauty, and home appliances. With a commitment to providing a seamless shopping experience, Lazada also facilitates cross-border transactions, connecting Southeast Asian brands with international markets. Through innovation and strategic partnerships, Lazada is poised to redefine retail in Southeast Asia.
Brand industry
E-commerce and Shopping
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