With a focus on simple aesthetics, comfort, and high-quality materials, they use Japanese titanium as the primary material in their collection. Their frames are not only lightweight but also extremely flexible and durable. In fact, regardless of shape, color, or material, all frames weigh just about 9 grams, hence the name nine eyewear.

Founded in 2010, nine eyewear was born out of a passion for lightweight eyewear that offers both comfort and style. Inspired by the detail-oriented mindset and exceptional quality of Japanese materials, the founder and designer Jens William Sørensen decided to create a high-end collection that combined Japanese craftsmanship with minimalist Danish design. Located in Aarhus, Denmark, known for its architectural marvels, nine eyewear draws inspiration from Danish modernism and ensures that every detail of their frames is measured in close collaboration with skilled craftsmen in Japan.

All frames are exclusively produced and verified in Japan, going through about 250 production steps to uphold the brand's high standards. With a strong commitment to environmental responsibility and sustainable development, nine eyewear aims to reduce their environmental footprint and minimize the use of harmful substances. At nine eyewear, they not only strive for innovation and sound business principles but also place great importance on good corporate citizenship.

Adhering to a comprehensive Code of Conduct, they prioritize correct and decent behavior in employee relations, environmental considerations, and relations with their business partners. With a focus on non-discrimination, labor rights, and the protection of children from economic exploitation, nine eyewear is dedicated to creating a positive and sustainable impact