Nordic Urban
@nordicurban.fi
Nordic Urban develops and operates floating well-being hubs by the waters of great cities.
Nordic Urban's Company Logos


Nordic Urban's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#052D5F
Green Vogue
5, 45, 95
213, 90, 20
95, 53, 0, 63
#B9A888
Mongoose
185, 168, 136
39, 26, 63
0, 9, 26, 27
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
About Nordic Urban
Nordic Urban is a privately funded Finnish waterfront real estate development company with a bold mission to transform city shores into attractive destinations for locals and visitors alike. Our unique Allas well-being hub concept aims to enhance the quality of life by providing a range of well-being and cultural services based on Nordic ideals. We handle everything from design and construction to financing and operation of our floating hubs.
Our journey began in 2013 when Töölö Urban, our predecessor, sparked a movement to utilize Helsinki's underutilized waterfront. This led to the opening of Allas Sea Pool Helsinki in 2017, which was met with great success. Inspired by this, we're now looking to create a network of similar floating well-being hubs around the world.
What sets us apart is our private funding schemes and tested business model, which allow cities to benefit from our projects without relying on taxpayers' money. We embrace sustainable solutions in energy, heating, and water treatment. Our facilities feature ambitious wood architecture, offering stunning visual experiences.
Our floating swimming pools provide a unique opportunity for outdoor exercise throughout the year. Additionally, they serve as platforms for community engagement, education, culture, and sports. We are actively seeking partnerships with cities, communities, developers, and corporate sponsors who share our vision of revitalizing waterfronts and improving public well-being.
If you have innovative ideas for your city's water surfaces and are passionate about enriching your community, let's start a conversation. Get in touch with us today!
Brand industry
Hobbies and Leisure
Company type
Privately Held
Year founded
2019
Company size
2-10 employees
