The Northern Forest Canoe Trail (NFCT) promotes and stewards a water trail while supporting communities, waterways, and paddling across the Northern Forest. Its website helps visitors discover the trail and plan outings, with an interactive trip planner, trail overview, suggested trips, and guidance for thru-paddlers. Travelers can find information about trail sections, prepare for their journey, and check trail updates and map corrections.

NFCT also focuses on caring for the canoe trail through its stewardship program, waterway stewards, work trips, crew, and internships. The organization invites people to get involved through volunteering, events and activities, and the Northern Forest Explorers program. Its news and articles share stories and updates about paddling, races, and regional events, while its partners include outdoor-industry businesses and other supporters.

As a charitable organization, NFCT raises donations from individuals, families, and foundations to sustain stewardship and community programming. It also offers membership, a store, and ways to contribute equipment or provide trail feedback, connecting paddlers and supporters with the trail and the places it serves.