Nothing Naughty

Nothing Naughty is a New Zealand-owned and operated health food brand making snacks, supplements and pantry products with an emphasis on simple ingredients, quality and value. Its range includes all-natural protein bars, plant-based and whey protein powders, protein bites, collagen products and bone broth protein. Customers can also choose from electrolyte hydration powders, creatine, super greens and reds, beetroot powder, keto and vegan options, and protein and prebiotic soda. Pantry offerings include snacks, baking ingredients, sauces and syrups, nut butters, hot chocolates and fibre products such as inulin and fibre syrup.

The brand’s products are designed to suit different tastes and everyday needs, from convenient bars and children’s snacks to powders for mixing into meals or drinks. Nothing Naughty highlights bioavailable collagen peptides with vitamin C and protein sourced from grass-fed New Zealand cows in selected products. The company also says it is working to reduce its environmental impact, including by using recycled and recyclable packaging from New Zealand suppliers.