Unclaimed brand
Novus Foods is a family of brands made with simple ingredients and modern standards.
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Hex Code
Color name
RGB
HSL
CMYK
#36B44E
Chateau Green
54, 180, 78
131, 54, 46
70, 0, 57, 29
#063B37
Tiber
6, 59, 55
175, 82, 13
90, 0, 7, 77
#BAD64B
Conifer
186, 214, 75
72, 63, 57
13, 0, 65, 16
Novus Foods is a food company bringing together a family of refrigerated brands focused on bold flavor, simple ingredients, and modern standards. With decades of experience and an emphasis on innovation, the company aims to build brands that remain a welcome part of consumers’ refrigerators for generations. Its portfolio includes Fresh Cravings, Noosa, La Mexicana, Señor Rico, Winky, Salads of the Sea, and Italian Rose.
Across the range, products include flavorful dips, yogurt, salsas, Hispanic desserts, salads, and protein puddings. Novus describes its foods as thoughtfully made, with genuine ingredients and culinary ingenuity, and highlights freshness as central to its approach. The company also shares recipes and ideas for occasions such as hosting and entertaining, everyday meals, workday snacks, and lighter bites.
These include options for appetizers, high-protein snacks, and practical meals. Novus Foods products are sold in the refrigerated section, and the company provides a store locator to help customers find them. Its website also offers information about its brands, company story, foodservice, careers, and supplier compliance
Brand industry
Food and Drink
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