Laboratorio Octogon

Laboratorio Octogon is a Madrid-based audiovisual research and innovation space focused on immersive technology and hybrid events. Its patented Octopanoramic 360º system is designed to bring audiences into immersive presentations, conferences, meetings, performances and other experiences, combining in-person and online participation. The laboratory serves organisations and creators seeking distinctive ways to share ideas, stage projects and engage audiences.

Its facilities include a main space for immersive 360º streaming, a recording studio based on Octogon System’s immersive 8.4 technology, an interactive room for testing equipment, and dedicated areas for communication, visitor access and catering. Octogon also offers customizable branding, so clients can adapt the event environment to their own identity. Its services span digital interaction, video games, live performances, sensory experiences, entertainment, immersive experiences and courses or master’s programmes.

The team brings together scientists, engineers and creatives who develop tailored solutions for new projects. Octogon also works with universities and maintains partnerships across technology, education, development and institutional communities.