ODDITY
@oddity.com
ODDITY is a consumer tech company that builds and scales digital-first brands to disrupt the offline-dominated beauty and wellness industries.
ODDITY's Company Logos
ODDITY's Brand Colors
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Color name
RGB
HSL
CMYK
#D3DA54
Wattle
211, 218, 84
63, 64, 59
3, 0, 61, 15
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
About ODDITY
ODDITY (Nasdaq: ODD) is a consumer tech platform built to transform the global beauty and wellness industry through artificial intelligence, molecular discovery, computer vision, and a massive proprietary data lake of over one billion data points across 40 million+ unique users. The company builds and scales digital-first, direct-to-consumer brands powered by its unified technology infrastructure — replacing the physical store with AI-guided experiences that precisely match consumers to the right products without ever stepping inside a shop. Its current brand portfolio includes Il Makiage, a prestige makeup brand; SpoiledChild, an AI-powered haircare and wellness brand; and Methodiq, its newest venture in clinical skincare.
ODDITY Labs, based in Boston, MA, brings pharma-grade AI-based molecule discovery to beauty — using synthetic biology, genomic sequencing, robotics, and machine learning to develop novel small molecules, probiotics, and peptides. Proprietary technologies include PowerMatch, a product recommendation engine; Kenzza, a video-on-demand influencer content platform; and a patented hyperspectral camera software that transforms a standard smartphone into a 31-wavelength skin and hair analysis tool. Named one of TIME's 100 Most Influential Companies in 2023
Brand industry
Computers Electronics and Technology
Company type
Privately Held
Year founded
2018
Company size
201-500 employees
Related Brands
Tags
Data-driven beauty ecommerce
AI-guided molecular discovery
Machine-learning product matching
DTC beauty brands
Hyperspectral smartphone skin analysis
