Offpiste is a premier retail chain for ski and snowboard gear in Israel, established in 2004 by veteran extreme sports enthusiast Ruby Adi. With over 30 years of experience, Offpiste specializes in providing a personalized shopping experience, allowing customers to choose equipment that meets their individual needs at competitive prices—without the usual intermediaries.

The brand has transformed the Israeli ski and snowboard market by reducing prices by 40-50% compared to local competitors and offering an extensive array of over 30 international brands, including K2, Ride, and Arbor. Offpiste is committed to ensuring that Israeli consumers have access to the latest gear, featuring 100% new models each winter.

The flagship store in Ra’anana showcases over 80 new snowboard models from top brands, establishing a high standard in retail. Offpiste also offers a customer loyalty program and extensive warranties, reinforcing its dedication to quality and service. Whether you're a beginner or an advanced rider, Offpiste is your destination for a truly exceptional winter sports shopping experience.