Unclaimed brand
After driving the city’s industrial growth providing train maintenance for almost a century, in the 1990s OGR Torino’s 35,000-sqm structure lay abandoned, taken over by wild plants. In 2013, Fondazione CRT bought the building and began redevelopment led by Secretary General Massimo Lapucci. In 2017, OGR Torino reopened as an inclusive space that celebrates contemporary culture. It welcomes visitors with site-specific art, music events and projects developed with international partners, and has created a strong business acceleration hub for an ecosystem of startups, scaleups and companies. Ours is a space in constant renewal, inviting everyone to get to discover more – even with a simple moment of relaxation, in our all-day-long restaurant and café.
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Hex Code
Color name
RGB
HSL
CMYK
#B10171
Flirt
177, 1, 113
322, 99, 35
0, 99, 36, 31
#938500
Olive
147, 133, 0
54, 100, 29
0, 10, 100, 42
#B8F0E4
Mint Tulip
184, 240, 228
167, 65, 83
23, 0, 5, 6
OGR Torino is a hub for art and innovation in Turin, bringing cultural programming and technology-focused initiatives together in a distinctive venue associated with the city’s former workshops. Its activities span the OGR Cult and OGR Tech areas, alongside Taste and Shop, and cover art, music, culture, innovation and education. The programme includes exhibitions, such as a presentation featuring Yayoi Kusama, and live performance events, as well as conferences, talks, listening sessions and networking opportunities.
Innovation events include the VIEW Conference, Wave by Vento and the Quickload Demo Day, while corporate events and educational initiatives are also part of OGR Torino’s offer. Visitors can explore the venue through a 3D tour and augmented reality experiences. The organization also shares news and practical information about visiting, including opening details and event listings.
Through its varied programme and spaces, OGR Torino connects audiences with contemporary culture, creative work and innovation, offering experiences for visitors, professionals and participating communities
Brand industry
Arts and Entertainment
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How do I download the OGR Torino logo?
The OGR Torino logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are OGR Torino's brand colors?
The OGR Torino color palette uses the hex codes #B10171, #938500 and #B8F0E4.
The OGR Torino name, logos and brand assets are trademarks of OGR Torino and its affiliates. Brandfetch isn't affiliated with or endorsed by OGR Torino. Their use is subject to OGR Torino's brand guidelines.
