Olvera Street is a beloved brand that takes you on a journey back in time to the romantic and historic Old Los Angeles. As the birthplace of Los Angeles, this Mexican Marketplace offers a unique and immersive experience. You'll be transported to a block-long narrow, tree-shaded, brick-lined market filled with painted stalls, street vendors, cafes, restaurants, and gift shops.

Immerse yourself in the rich history of early California by visiting the various historical museums on Olvera Street. The merchants, many of whom are descendants of the original vendors, are passionate about preserving and presenting the customs and trades of the past. They curate traditional events and celebrations that are free for all to enjoy.

As you stroll through the marketplace, the scent of taquitos and tacos from the outdoor cafes fills the air, while the vibrant sounds of mariachi music and the captivating performances of Aztec and Mexican folkloric dancers surround you. The puestos offer handcrafted items such as pottery, leather goods, Mexican folk art, and souvenirs. Throughout the year, Olvera Street comes alive with festive celebrations like Los Tres Reyes, Cinco de Mayo, and Dia De Los Muertos (Day of the Dead), where you can witness Mexican music, dancing, and vibrant cultural traditions.

With up to two million visitors per year, Olvera Street remains a must-visit destination for tourists from around the world. To enhance your experience, a historic walking tour of El Pueblo de Los Angeles is available, giving you further insight into the city's captivating heritage. Located at the corner of Alameda and Cesar Chavez, Olvera Street is open seven days a week, including holidays, and admission is free.

Bring your family and friends to create wonderful memories together in this enchanting destination! Supporting the small businesses on Olvera Street is crucial, as they have faced challenging times. Please remember to wear a mask and adhere to the distance guidelines to ensure everyone's safety. Join their email list to stay updated on the latest events, recipes, history, and more.

And as a special treat, you'll receive a 20% discount for online shopping! Immerse yourself in the vibrant culture and charm of Olvera Street today and experience the magic of Old Los Angeles come to life