OMUSUBI
@omusubi.store
OMUSUBI is dedicated to passing on the omusubi culture and authentic taste of Japan from Hong Kong to the world. We use 100% Japanese rice.
OMUSUBI's Company Logos
OMUSUBI's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#E60013
Red
230, 0, 19
355, 100, 45
0, 100, 92, 10
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#111827
Ebony
17, 24, 39
221, 39, 11
56, 38, 0, 85
About OMUSUBI
OMUSUBI is a brand that embraces the rich tradition of the Japanese rice ball known as omusubi. With a strong commitment to preserving this cultural heritage, OMUSUBI offers a delightful menu that showcases the essence of this beloved food. From their signature omusubi to satisfying soups, refreshing drinks, and other delectable options, OMUSUBI ensures a truly authentic experience for their customers.
The story of OMUSUBI began in 2010 when their delectable rice balls made their debut at the Hong Kong Food Expo. It was during this event that a little girl astoundingly noticed a subtle difference in the taste of their rice. Inspired by her discerning palate, OMUSUBI dedicated themselves to sourcing only the finest Japanese rice for their creations.
Over the years, OMUSUBI has expanded to become a prominent brand with 100 shops across Hong Kong. They have not only established the Japanese omusubi culture in the city but also prioritized serving food responsibly. They understand the significance of providing safe and nutritious food to their customers, fostering their well-being.
In 2022, OMUSUBI unveiled their new brand, embodying their dedication to excellence and environmental sustainability. They meticulously select rice from partner farmers in Japan and ensure every step of the rice cooking process is carefully executed in their owned food factory. Understanding that rice is a gift from nature, OMUSUBI takes the initiative to protect the environment through sustainable agricultural practices and eco-friendly packaging.
The OMUSUBI logo, featuring a red triangular icon and letters arranged in a triangular shape, instantly captures the essence of their product. The red brand color represents the warmth and natural blessings associated with omusubi, conveying their commitment to being kind to people. OMUSUBI's mission is not only to preserve the Japanese omusubi culture but also to spread it across the world.
Their dedication to quality, sustainability, and cultural heritage shines through in every bite of their delicious rice balls. Experience the essence of Japan with OMUSUBI
Brand industry
Food and Drink
Company type
Privately Held
Year founded
2010
Company size
501-1000 employees
