OnBid is a publisher-side advertising technology brand offering a modular runtime that brings consent management, Prebid.js, Google Ad Manager and advertising formats into one controlled integration. Designed for publishers, its approach replaces disconnected scripts with a coordinated process that moves from consent checks and ad-slot discovery through bidding, ad-server decisions and impression monitoring.

The runtime can be configured for each publisher property, with only the required modules, formats and demand adapters included. Capabilities cover responsive display advertising, empty-slot recovery, smart refresh, anchor and interstitial ads, infinite-scroll placements, rewarded access, consent lifecycle handling and support for single-page applications. OnBid also provides custom Prebid.js builds, per-slot bidder and size settings, targeting controls, diagnostic tools and a single script URL for implementation.

Its workflow reads consent signals before activating advertising, requests bids from configured demand sources, and passes targeting to Google Ad Manager for the final serving decision. OnBid also offers educational guides explaining Prebid.js, Google Ad Manager, programmatic advertising, privacy, and the wider publisher AdTech stack.