One Roof Sports and Entertainment is the umbrella brand for a growing sports and entertainment portfolio centered in Seattle. Its organization brings together the NHL’s Seattle Kraken, Climate Pledge Arena, the One Roof Foundation, Kraken Community Iceplex and the New Memorial Stadium at Seattle Center, developed in partnership with Seattle Public Schools and the City of Seattle. One Roof also represents the enterprise’s interest in the AHL’s Coachella Valley Firebirds and Acrisure Arena.

The brand’s purpose is to bring people together to pursue championships, create defining moments and make a meaningful impact in the community. Its vision is to set a standard for how sports and entertainment organizations inspire, unite and strengthen communities. Guided by values that include winning, commitment to community and putting fans first, One Roof connects professional teams, venues, community initiatives and sports facilities under a shared identity. Its portfolio spans hockey, live entertainment and community-focused activities, linking teams and gathering places with a broader commitment to fans and the communities they serve.