"温泉むすめ" is a groundbreaking project featuring anime characters based on hot spring regions across Japan. Voiced by talented actors, they spread joy and comfort through singing and dancing, transcending traditional idol activities to uplift hot spring areas nationwide. Intended as a regional revitalization initiative, this project uses various mediums such as comics, novels, animation, and music to promote the charm of hot spring locations.

By allowing local areas to freely utilize these characters, the project aims to boost tourism through on-site events and promotion by voice actors, fostering a deeper connection with the communities. Emphasizing collaboration with each region, the project provides character IP rights without the burdensome costs typically associated, further facilitating the creative process. Join this enchanting journey to rediscover and celebrate the hidden gems of Japan's hot spring culture