OpenAds is an advertising network designed to turn website traffic and ad interactions into value for publishers, advertisers, and participants. The project began on Farcaster with the idea of helping websites make use of traffic that might otherwise be overlooked. After a beta that recorded 91,735 ad views across 36 registered sites, OpenAds is expanding toward an open network where campaigns can reach further and participants can share in the benefits.

The platform aims to help website owners monetize their sites and enable advertisers to run campaigns. It also invites users to earn from new campaigns, with early access offered before the public launch. Interested users can join the waitlist by providing an EVM wallet address and email; the site says no wallet connection or signature is required for signup. Access to the platform itself requires signing in with an eligible wallet. OpenAds also reports that its $OPENADS token is live on Arc.