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Hex Code
Color name
RGB
HSL
CMYK
#FF0000
Red
255, 0, 0
0, 100, 50
0, 100, 100, 0
#F2A491
Tacao
242, 164, 145
12, 79, 76
0, 32, 40, 5
#991E1E
Old Brick
153, 30, 30
0, 67, 36
0, 80, 80, 40
Lazada Group, established in 2012, stands as Southeast Asia's premier eCommerce platform, operating across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba's robust technology infrastructure, Lazada aims to redefine retail experiences by connecting consumers with a vast array of local and international brands. The brand prides itself on its comprehensive logistics capabilities, ensuring that products are just a click away through fulfillment centers strategically located in 17 major cities.
Key offerings include LazMall, the region's largest virtual mall featuring over 32,000 top brands with guarantees on product authenticity and swift delivery. Additionally, Lazada Marketplace enables retailers to access millions of new customers by providing a suite of services, facilitating growth across various categories such as health & beauty, fashion, and home appliances. Through its focus on secure payment solutions and an innovative technology stack, Lazada continues to evolve into a central hub for shopping and entertainment, catering to a growing customer base with a target of reaching 300 million by 2030.
Brand industry
E-commerce and Shopping
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