Orbee

Orbee is an automotive data platform that helps dealerships and other automotive organizations unify customer and business data, understand shopper behavior, and activate insights across marketing and advertising. Its platform brings data from sources such as dealership management systems, websites, CRM tools, and ad platforms into a centralized data lake. Identity resolution connects activity across devices and channels to build customer profiles, while governance tools support data ownership, permissions, and compliance.

Orbee offers analytics, marketing, and advertising applications. Teams can measure campaign performance, connect advertising spend to vehicles sold, create personalized email campaigns, and activate audiences across Google, Meta, TikTok, and other networks. Data Studio provides a visual, no-code workspace for building reports and audience segments, and creative tools support dynamic ads and emails using live inventory information. The platform also includes native integrations, APIs, and SDKs, alongside services for managed data operations, custom solutions, and migration from legacy systems.