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Hex Code
Color name
RGB
HSL
CMYK
#DA1923
Alizarin Crimson
218, 25, 35
357, 79, 48
0, 89, 84, 15
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
#EB787F
Apricot
235, 120, 127
356, 74, 70
0, 49, 46, 8
Lazada Group, established in 2012, stands as Southeast Asia’s premier eCommerce platform, facilitating connections across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As part of the Alibaba Group since 2016, Lazada leverages advanced technology and logistics capabilities to revolutionize the retail experience. With a vision to serve 300 million customers by 2030, Lazada boasts the largest selection of brands and sellers in the region.
Key offerings include LazMall, Southeast Asia’s largest virtual mall, which guarantees product authenticity and swift delivery, enhancing consumer trust. Additionally, Lazada Marketplace enables retailers to tap into a vast customer base with comprehensive services, including secure payments and marketing support, across 18 product categories ranging from health and beauty to home appliances.
Lazada also prioritizes seamless and secure transactions while supporting cross-border commerce, allowing international brands to reach Southeast Asian consumers efficiently. With fulfillment centers in 17 cities, Lazada is committed to delivering exceptional service and a smarter shopping experience to its users.
Brand industry
E-commerce and Shopping
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Year founded
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #DA1923, #000000 and #EB787F.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
