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Hex Code
Color name
RGB
HSL
CMYK
#B71234
Shiraz
183, 18, 52
348, 82, 39
0, 90, 72, 28
#FFCB70
Goldenrod
255, 203, 112
38, 100, 72
0, 20, 56, 0
#3860BE
Indigo
56, 96, 190
222, 54, 48
71, 49, 0, 25
Grocery Outlet is a discount grocery retailer founded in 1946, known for offering name-brand products at prices up to 60% below conventional grocery store retail prices. The company sources exceptional bargains from suppliers, helping it provide low prices while supporting strong margins for its store operators. With more than 560 stores and growing, Grocery Outlet operates across states including California, Delaware, Idaho, Maryland, New Jersey, Nevada, Ohio, Oregon, Pennsylvania, Washington, and West Virginia.
A distinctive feature of Grocery Outlet’s business is its Independent Operator model. Operators run their own businesses under license, hire and manage their teams, and choose much of their stores’ product mix and merchandising to suit local customers. The program includes evaluation and paid training, with Grocery Outlet seeking candidates who have retail or restaurant management experience and are committed to operating a store full time.
The brand also encourages store operators to support local organizations and causes.
Brand industry
Food and Drink
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