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Hex Code
Color name
RGB
HSL
CMYK
#FACA51
Saffron Mango
250, 202, 81
43, 94, 65
0, 19, 68, 2
#F2A491
Tacao
242, 164, 145
12, 79, 76
0, 32, 40, 5
#991E1E
Old Brick
153, 30, 30
0, 67, 36
0, 80, 80, 40
Lazada Group, established in 2012, is a pioneering eCommerce platform and the leading online marketplace in Southeast Asia, serving countries such as Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As the regional flagship of Alibaba, Lazada boasts a robust technology and logistics network, with an ambition to reach 300 million customers by 2030.
The brand offers a vast array of products through its innovative services, including LazMall, a premier virtual mall that guarantees product authenticity and quick delivery from over 32,000 local and international brands. Lazada Marketplace empowers retailers with access to millions of customers, providing essential support through secure payment options, customer service, and marketing analytics across 18 distinct categories, from health and beauty to home appliances.
Additionally, Lazada’s cross-border service connects Southeast Asian consumers to global brands, featuring a diverse selection of products from fashion to electronics, enhanced by Alibaba’s efficient logistics, ensuring orders arrive within a week. With continued investment in technology and logistics, Lazada is revolutionizing the retail experience.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #FACA51, #F2A491 and #991E1E.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.