Money Robot offers SEO tools designed to help website owners and marketers build organic traffic and understand the authority of their pages. Its PA Checker is a free, fast online tool that measures the Page Authority of a URL on a scale from 1 to 100, providing a straightforward way to compare pages and monitor their performance. The site explains how Page Authority relates to SEO and outlines practical approaches for improving scores, including quality content, strategic link building, and sound on-page practices.

Alongside the checker, Money Robot promotes backlink-checking tools and its link-building software, which it describes as a way to start link building quickly. Visitors can enter a website and keywords to begin, check website backlinks, review pricing and testimonials, or start for free. The site presents its products as resources for people at different stages of their SEO work, from website owners seeking basic insights to experienced professionals tracking page strength.